Best Affiliate Marketing Sites To Earn A Living in Africa (Kenya, Nigeria and Ghana )
Affiliate marketing is one of the most common form of affiliate marketing and the most lucrative for that matter. While there are many affiliate marketing agencies claiming to help there members become millionaires , most of them have turned out to be pyramid schemes which entice a few early subscribers and eventually reap thousands of unsuspecting referrals through exorbitant subscription fees. Waking up one morning, the online schemes have shut down and disappeared with billions of money.
Affiliate marketing works differently, website and application owners refer real people to online stores by displaying banners ads in there website or app. When a visitor clicks on the link and purchases an item, the affiliate earns a commission. Visits send to the e-commerce site are stored in cookies for a certain number of days(usually 30 days). If the customer places an order during this period the referral commission is added to the affiliate earnings.
- Jumia Affiliate: Jumia being the largest online retailer in Africa, Also offers affiliate programs in many countries of Africa. Based on a personal experience however only 3 of them offer substantial commissions i.e. Kenya, Nigeria and Ghana affiliate programs. Commissions earned vary greatly depending on website traffic, niche and quality of content. Jumia gives a commission percentage starting from 4% to 10% marks for various range of products. For electronics and appliances 4% commission is given, Most apparel attract a commission between 8% and 10%.
- Konga Affiliate: Konga is a nigerian based online e-commerce, the commission model of konga affiliate vary greatly and is categorically. At the top there are two classes, Konga and Konga daily. The Konga Class is further classified based on fulfillment i.e. whether the fulfillment is done by Konga or the merchant. Konga fulfilled by merchant offers commissions from as low as 1% to 15%, Konga daily fulfilled by Konga offers the best commissions i.e 5%, 10% and 15% for various categories of products.
- Kilimall: Kilimall is the second largest retailer in Kenya, Killmall currently operates in Kenya, Nigeria and Uganda and they are looking to expand to other African countries. Kilimall closely works under the same model as jumia, though they have a smaller product base. Customers seem to like the efforts made by the company, in terms of delivery timeline and customer support. On the part of the affiliate there commission rates is modest.
In order to succeed with online marketing, quality engaging content is needed. Choosing a niche that has high number of traffic from search engines will boost conversions eventually. Understanding your target audience plays a big role in you becoming a successful affiliate marketer.